Big Tech backs EU’s tougher rules versus disinformation

What you need to know

  • The European Commission has tightened rules governing how tech giants deal with deep fakes, bots, impersonation, and fake accounts.
  • Under the new rules, Big Tech could face massive fines if they fail to combat disinformation.
  • Google, Meta, Twitter, Twitch, TikTok, and Clubhouse are among the 38 companies that have signed on to the code.

The European Commission’s original disinformation code, introduced in 2018, missed a few key points in addressing manipulative behaviors used to spread false information, including deep fakes and bots. As a result, EU regulators have recently enacted tougher rules around how technology companies deal with disinformation.

The EU’s strengthened Code of Practice on Disinformation (opens in new tab) supplants its previous guidelines, with a focus ons to transparency in political advertising, commitment to eliminate ways for disinformation purveyors to profit from ads, empowering researchers, and supporting the fact-checking community, among other commitments.

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